It looks like it’s that time of the year again, where Facebook is trying to clean up their site. Reports of banned fanpages are slowly hitting the web, so we would like to warn everyone who is in the Facebook business to watch out and clean up your act.
We have been doing this for six years now, and to us, it is almost like a tradition. Every year Facebook mass deletes fanpages across their platform, for various reasons. Many of fanpages were hit for over-spamming, and honestly, Facebook had every right to remove them. However, hundreds of pages were unpublished unfairly, for basically no reason at all. This purge started around mid-October, and it looks like it is currently peaking. We also got caught in the Facebook shredder, as one of our recently sold fanpages was unpublished. This current banning rampage is quite harsh, and it even prompted people to join together to boycott Facebook. So to recap, no one is safe. We always tell everyone who wants to get into this business that if you don’t have money to burn, don’t get into it. Facebook always was and always will be a risky investment. No one truly owns these fanpages, they belong to Facebook, and for that reason, the risk will always loom.
If you think you’re safe because you don’t post links, think again: https://www.wittyfeed.
On the plus side, we have personally witnessed many successful appeals. Facebook is a lot more responsive and forgiving these days, so if you lost a page, appeal it. In the worst case scenario you will have to wait a few months / years to get it back, as in most cases, pages do get reinstated. In the meanwhile, clean up your links daily. This way you run into fewer chances of getting them flagged as spam.