X (Twitter) Account Requirements
X (Twitter) accounts are priced on impressions, not followers. The standards we require: 1–2M monthly impressions, no fake followers, active posting, clean standing.
X (Twitter) accounts are priced on impressions, not followers. These are the standards an account has to meet before we will take it to buyers.
1–2 million impressions per month minimum
This is the number that matters. We do not facilitate the sale of inactive accounts, however large the follower count, only high-yield accounts are considered. An account with 80,000 followers posting daily to real engagement is worth more than a dormant 500,000-follower account, and the impression figure is why.
No fake followers
We audit every account that passes through our doors and decline any with a large proportion of fake followers. The follower-to-impression ratio exposes them immediately, so there is nothing to be gained by not mentioning it.
No engagement groups
Accounts built through reciprocal engagement pods do not qualify. The inflated numbers collapse the moment the pod stops, and buyers find out within a fortnight.
Activity
Inactive accounts are not sellable at any size. Reach on X decays fast when posting stops, and a buyer is acquiring distribution, not an archive.
Clean standing
No suspensions, no outstanding policy strikes, no pending appeals, no restricted reach. Problems travel with the account.
Full access, transferable
Owner-level access, with the registered email and phone both transferable.
Proof of ownership
Required before anything is listed.
What raises the value
- Impressions per month, the single most important figure.
- Audience geography. A US or UK majority commands a premium.
- Niche authority. Finance, crypto, tech, politics and sport have the most active buyers.
- Handle quality. Short, clean usernames carry independent value.
- Revenue history. Sponsored-post invoices turn a guess into a calculation.